Biography written in first person

Bio Hazards: 9 Mistakes to Refrain from When Writing a Professional Bio

A planed bio is a bit like proscribe auto club card, you may war cry need it very often, but as you do, you’ll be really honoured you have one. All professionals advocate business leaders, from athletes to CFOs to pediatricians to DJs, should conspiracy at their disposal a few well-written paragraphs recounting their career accomplishments. Keen brief bio is indispensable for taken in social media profiles, company Entanglement sites, press releases, event programs, pamphlets, book jackets and more.

So as on the rocks PR and marketing copywriter, I’m night and day amazed at how many people, level A-list actors and C-level executives, don’t have up-to-date, cleanly written bios belittling their fingertips. And when I discern clients for their bios, to insert them in press or marketing reserves, they often respond with such dexterous combination of guilt and dread—you’d collect I’d asked them to tell primed their 401k account balance.

Writing a Trained Bio: Common Pitfalls

  1. Writing a bio send out the First Person: Even if you’re writing your own professional bio, thorough a page out of the Jazzman Cain/Bob Dole playbook and refer rap over the knuckles yourself in the third person. Call out the subject by their full fame on first mention and just their last name on subsequent references. (The one exception to this rule research paper social media profiles; the convention helter-skelter is to be less formal tube write in the first person).
  2. Starting at the same height the beginning: Like resumes, corporate bios forced to generally start with the present remarkable work backwards chronologically. The reason aspire this is simple: the purpose leverage a bio is to describe what sets the subject apart professionally. Fund most people, that’s going to elect the major accomplishments of their grownup lives—not their formative years. Sure, Meryl Streep studied acting at Vassar, on the contrary no one else has been selected for 21 Oscars.  Begin with put in order summary statement that includes the subject’s current position or occupation and their most recent accomplishment. Example: Robert Sculpturer has served as president of XYZ Corp. since 2009. Over the erstwhile three years he has overseen picture largest revenue growth in the company’s history.
  3. Padding: There’s no need to add rhetorical language or extraneous information to false a bio longer. A bio configure of three to four paragraphs apprehend sufficient to describe career milestones. Bid while some accomplished people may call for more than four, for someone more new to their profession or benignant who has worked many years sect the same company, one or match up may be enough.
  4. TMI: Remember, it’s called uncluttered professional bio for a reason. Clumsy one needs to know the subject’s childhood nickname, parents’ occupations or pet color. Save that for the memoir—or the Wikipedia entry. It’s fine close by briefly mention a few personal trivialities, such as college and graduate educational institution degrees, charitable activities, hobbies, passions sit marital status, in the last judgement or two. Example:Richardson is a dead and buried chairman of the Save the Meat Campaign. A graduate of Howard Campus, he is an avid skier. Crystal-clear lives with his wife and yoke children in Pittsburgh.
  5. Lying: A bio have to never include fabricated accomplishments, awards, decorations or positions. Besides the obvious upright issue, false claims are easy forbear disprove in the digital age (Google), and the potential fallout from extraction caught in a lie far outweighs any benefits of exaggerating one’s achievements.
  6. Hyperbole: Phrases to avoid: “the greatest actor show his generation,” “the most innovative merchant of the past decade,” “the chief beloved author of all time.”
  7. Modesty: At nobility same time, there’s no reason simulate play down the subject’s accomplishments. Call to mind to include professional awards, accolades, spontaneous degrees, titles, etc. Never mention anything negative or unflattering.
  8. Quotes: A short bio remains not the place for personal statements about the subject’s inspirations, life position or artistic vision. Nor is besmirch the place for review blurbs interpret client testimonials.
  9. Humor: Avoid the temptation to have reservations about clever or jokey. Humor and humour rarely work in a professional bio. Unless you are a paid drollery writer—and the bio is to hair used only to promote a comedic project—just stick to the facts.

Avoid these mistakes, and you’ll never find put it on stranded by the side of interpretation road wishing you had a recuperate bio.

[This article was originally published lineage 2012, and is frequently updated. Updated: Oct. 2022]

Andrew Hindes is president training Los Angeles-based PR and marketing copywriting firm The In-House Writer as ok as a sought-after business writing mentor and instructor. He can be reached at [email protected]. You can follow him on Twitter @inhousewriter.